New Year, New Strategy

In the last year I've helped several international business shape a new strategy.

Throughout the last year I’ve enjoyed helping sporting organisations of all shapes and sizes develop new strategic direction. Congratulations to the World Federation of Sporting Goods – the representative body of the sporting goods industry – who launched their new direction recently. This was a significant collaborative process throughout 2023. Congratulations to Chair Andy Rubin and CEO Emma Zwiebler.

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